Italy Contraceptive Devices Market Size, Share, Trends & Forecast (2024)

Italy Contraceptive Devices Market Valuation – 2024-2031

The growing prevalence of unwanted pregnancies and increased knowledge of STDs, and also adoption of various contraceptive methods like IUDs and vaginal rings, are driving the Italian contraceptive devices market. According to the analyst from Verified Market Research, the Italy contraceptive devices market is estimated to reach a valuation of USD 682.13 Million by 2031, over the forecast subjugating around USD 424.44 Million valued in 2023.

The introduction of innovative goods like the vaginal contraceptive ring Myring isdriving the Italian contraceptive devices market. These factors together improve women’s access to contraception and their health outcomes. It enables the market to grow at aCAGR of 6.11% from 2024 to 2031.

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Italy Contraceptive Devices Market: Definition/Overview

Contraceptive devices are medical toolsused to prevent pregnancy by blocking egg fertilization or implantation. These devices, including intrauterine devices (IUDs), condoms, and contraceptive implants, are commonly used in family planning and reproductive health management. Their applications go beyond pregnancy prevention; they also play an important role in minimizing the risk of sexually transmitted infections (STIs), controlling menstruation symptoms, and empowering people to make educated decisions about their reproductive lives. By delivering effective and accessible contraception, these devices provide a substantial contribution to public health initiatives focused onpromoting responsible sexual behavior and improving overall reproductive well-being.

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What are the Aspects Influencing the Growth of the Italy Contraceptive Devices Market?

The need for contraceptive devices is being driven by changing demographic patterns and family planning preferences in Italy. According to the Italian National Institute of Statistics (ISTAT), the average age of first-time moms in Italy reached31.4 years in 2022, ranking among the highest in Europe. The Italian Society of Gynecology and Obstetrics (SIGO) claims that 65% of Italian women aged 18-49 actively use modern contraceptive techniques, with a 25% increase in long-acting reversible contraception (LARC) uptake between 2019 and 2022.

Italian healthcare regulations that promote contraception availability encourage market growth. According to the Italian Ministry of Health, 180 family planning clinics across Italy providedfree contraception to women under the age of 25, benefiting over 300,000 people in 2022. In 2021, the National Health Service (SSN) expanded contraceptive coverage, leading toa 40% rise in contraceptive device prescriptions through public healthcare institutions. Annual investment incontraceptive services and devices reached €150 million.

Furthermore, increased sexual health education and awareness initiatives increase contraceptive device adoption. In 2022, the Italian Association for Demographic Education (AIED) implemented educational initiatives that reached over 500,000 young individuals, leading to a 30% increase in contraceptive consultations. According to the Higher Institute of Health (ISS), university-based health clinics experienced a 45% increase in contraceptive device inquiries between 2020 and 2022, with 70% of students preferring modern contraceptive methods.

What are the Primary Challenges Faced by the Italy Contraceptive Devices Market?

Cultural attitudes related to contraception in Italy act as a barrier to market growth. Certain portions of the population are resistant to contemporary contraceptive methods, owing mostly to traditional values and the Catholic Church’s significant influence. This cultural stigma resulted in reduced acceptance rates for contraceptive devices, particularly in rural regions, restricting market penetration and the overall effectiveness of public health campaigns supporting responsible family planning.

Furthermore, the Italy contraceptive devices market has major regulatory obstacles that limit expansion. Stringent regulations controlling the approval and marketing of contraceptive devices impede the launch of new products. Compliance with EU directives and national health standards necessitates significant documentation and testing, which is time-consuming and expensive for businesses. These regulatory constraints discourage innovation and limit consumers’ access to a variety of contraception options.

Category-wise Acumens

What Factors Contribute to the Increasing Demand for Condoms in Italy?

According to VMR analyst, the condom segment is expected to dominate within the Italy contraceptive devices market during the forecast period. The increased knowledge and education about sexual health contribute considerably to condoms’ dominance in the contraceptive device market. Campaigns encouraging safe sex practices have successfully highlighted the necessity of using condoms not only for pregnancy prevention but also to reduce the risk of sexually transmitted infections (STIs). This increased understanding encourages more people to use condoms as a viable contraceptive option.

Condoms are inexpensive and widely available, making them a popular choice among customers. Their ubiquitous availability in pharmacies, supermarkets, and convenience stores enables simple access, especially for the younger population and those with modest financial means. This accessibility contributes to their popularity as a primary method of contraception in Italy, reinforcing their market dominance.

Furthermore, the condom segment benefits from ongoing innovation and a wide product offering, which includes a variety of sizes, textures, and materials. This variety caters to various consumer tastes and improves the user experience. Manufacturers are also providing eco-friendly choices and specialty condoms that improve enjoyment, which is increasing customer interest and sustaining the segment’s dominance in the contraceptive device market.

How Does the Higher Effectiveness of Female Contraceptives Drive the Market?

The female segment is estimated to hold the largest share of the Italy contraceptive devices market during the forecast period. Women’s growing awareness and education about reproductive health contribute considerably to the domination of the female contraception segment. Increased access to sexual health information through campaigns and educational programs has enabled women to make more educated decisions about their reproductive options, resulting in increased adoption rates of contraceptive devices designed exclusively for female users.

The availability of a wide variety of female contraceptive methods, including intrauterine devices (IUDs), hormonal implants, and vaginal rings, contributes to the segment’s dominant market share. This variety enables women to choose techniques that best suit their specific needs and lifestyles, hence increasing user happiness and compliance. Female contraceptives remain popular as manufacturers innovate and increase their product offerings.

Furthermore, in Italy, there is a growing emphasis on women’s health and empowerment, which increases the market share of female contraceptives. Initiatives supporting gender equality and reproductive rights have resulted in a societal shift in which women prioritize their health and family planning. This societal shift creates a favorable atmosphere for the use of female contraceptive devices, reinforcing their commercial dominance.

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Country/Region-wise Acumens

What are the Drivers Contributing to the Market Dominance of Northern Italy?

The Northern region is estimated to dominate the Italy contraceptive devices market during the forecast period. Northern Italy’s stronger economic conditions have a considerable impact on contraceptive device usage. According to ISTAT (Italian National Institute of Statistics), the northern regions generate 56% of Italy’s GDP, with average household healthcare spending 35% more than the national average. According to the Lombardy Region Health Department, private healthcare spending on family planning services reached€180 million in 2022, with advanced contraceptive devices accounting for 45%, a 28% increase over 2020.

Furthermore, the region’s extensive healthcare network and urbanized population propel market expansion. The National Health Service (SSN) reports that Northern Italy has 3.2 family planning clinics per 100,000 people, compared to the national average of 2.1. The Italian Society of Gynecology and Obstetrics (SIGO) reports that northern regions account for 65% of Italy’s private gynecological practices, servicing approximately 4 million women of reproductive age. Milan and Turin alone reported a 40% rise in contraceptive consultations between 2020 and 2022.

What Factors Influence the Market of Contraceptives in the Central Italy Region?

The Central region is estimated to exhibit substantial growth within the market during the forecast period. The dense network of medical institutions in central Italy encourages the use of contraceptive devices. According to the Italian Ministry of Health, the central regions, particularly Lazio and Tuscany, account for 40% of Italy’s university hospitals and research institutions. According to the Lazio Regional Health Authority, Rome alone has 85 family planning clinics servicing around 1.2 million reproductive-aged women, with a 45% increase in contraceptive consultations expected between 2020 and 2022. According to data from the Italian Society of Gynecology and Obstetrics (SIGO), central areas have 2.8 specialized family planning centers per 100,000 population, which is 35% higher than the national average.

Furthermore, regional healthcare policies in Central Italy promote extensive access to contraceptives. The Tuscany Regional Government launched a comprehensive contraceptive coverage scheme in 2021, providing free contraceptive devices to women under the age of 26, with over 200,000 beneficiaries in the first year. According to the National Health Service (SSN), central regions allocated€125 million to family planning services in 2022, resulting in a 55% increase in contraceptive device distribution via public healthcare institutions.

Competitive Landscape

The competitive landscape of the Italy contraceptive devices market is fragmented, with multiple competitors competing for market share across various categories. Several factors influence this industry, including increased awareness of sexual health and family planning, which increases demand for a wide range of contraceptive methods.

Some of the prominent players operating in the Italy contraceptive devices market include:

• Bayer AG
• Merck KGaA
• CooperSurgical
• HRA Pharma
• Teva Pharmaceutical Industries Ltd.
• Mylan N.V.
• Johnson & Johnson
• Pfizer, Inc.
• Allergan plc
• Durex (Reckitt Benckiser Group)
• MediSafe
• Ferring Pharmaceuticals

Latest Developments:

• In September 2024, ContralineInc. announced an exclusive option-to-license deal with the Population Council for NES/T, an experimental male contraception. This collaboration is a crucial step in developing and commercializing new male contraceptive choices, which might transform the landscape of contraception by providing men with reliable and reversible methods.

Report Scope

Italy Contraceptive Devices Market, By Category

Type:

• Condoms
• Diaphragms
• Cervical Caps
• Sponges
• Vaginal Rings
• Intra Uterine Devices (IUD)
• Others

Gender:

• Male
• Female

Region:

• Northern Region
• Southern Region
• Eastern Region
• Western Region
• Central Region

Research Methodology of Verified Market Research:

To know more about the Research Methodology and other aspects of the research study, kindly get in touch with oursales team at Verified Market Research.

Reasons to Purchase this Report:

• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments (which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes an in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
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1 INTRODUCTION OF ITALY CONTRACEPTIVE DEVICES MARKET
1.1 Market Definition
1.2 Market Segmentation
1.3 Research Timelines
1.4 Assumptions
1.5 Limitations

2 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH
2.1 Data Mining
2.2 Data Triangulation
2.3 Bottom-Up Approach
2.4 Top-Down Approach
2.5 Research Flow
2.6 Key Insights from Industry Experts
2.7 Data Sources

3 EXECUTIVE SUMMARY
3.1 Market Overview
3.2 Ecology Mapping
3.3 Absolute Market Opportunity
3.4 Market Attractiveness
3.5 Global Graphene Market Geographical Analysis (CAGR %)
3.6 Global Graphene Market, By Product (USD Million)
3.7 Global Graphene Market, By Application (USD Million)
3.8 Future Market Opportunities
3.9 Global Market Split
3.10 Product Life Line

4 ITALY CONTRACEPTIVE DEVICES MARKET OUTLOOK
4.1 Global Graphene Evolution
4.2 Drivers
4.2.1 Driver 1
4.2.2 Driver 2
4.3 Restraints
4.3.1 Restraint 1
4.3.2 Restraint 2
4.4 Opportunities
4.4.1 Opportunity 1
4.4.2 Opportunity 2
4.5 Porters Five Force Model
4.6 Value Chain Analysis
4.7 Pricing Analysis
4.8 Macroeconomic Analysis

5 ITALY CONTRACEPTIVE DEVICES MARKET, BY TYPE
5.1 Overview
5.2 Condoms
5.3 Diaphragms
5.4 Cervical Caps
5.5 Sponges
5.6 Vaginal Rings
5.7 Intra Uterine Devices (IUD)
5.8 Others

6 ITALY CONTRACEPTIVE DEVICES MARKET, BY GENDER
6.1 Overview
6.2 Male
6.3 Female

7 ITALY CONTRACEPTIVE DEVICES MARKET, BY GEOGRAPHY
7.1 Overview
7.2 Italy
7.2.1 Northern Region
7.2.2 Southern Region
7.2.3 Eastern Region
7.2.4 Western Region
7.2.5 Central Region

8 ITALY CONTRACEPTIVE DEVICES MARKET COMPETITIVE LANDSCAPE
8.1 Overview
8.2 Company Market Ranking
8.3 Key Developments
8.4 Company Regional Footprint
8.5 Company Industry Footprint
8.6 ACE Matrix

9 COMPANY PROFILES

9.1Bayer AG
9.1.1 Company Overview
9.1.2 Company Insights
9.1.3 Product Benchmarking
9.1.4 Key Development
9.1.5 Winning Imperatives
9.1.6 Current Focus & Strategies
9.1.7 Threat from Competition
9.1.8 SWOT Analysis

9.2 Merck KGaA
9.2.1 Company Overview
9.2.2 Company Insights
9.2.3 Product Benchmarking
9.2.4 Key Development
9.2.5 Winning Imperatives
9.2.6 Current Focus & Strategies
9.2.7 Threat from Competition
9.2.8 SWOT Analysis

9.3 CooperSurgical
9.3.1 Company Overview
9.3.2 Company Insights
9.3.3 Product Benchmarking
9.3.4 Key Development
9.3.5 Winning Imperatives
9.3.6 Current Focus & Strategies
9.3.7 Threat from Competition
9.3.8 SWOT Analysis

9.4 HRA Pharma
9.4.1 Company Overview
9.4.2 Company Insights
9.4.3 Product Benchmarking
9.4.4 Key Development
9.4.5 Winning Imperatives
9.4.6 Current Focus & Strategies
9.4.7 Threat from Competition
9.4.8 SWOT Analysis

9.5 Teva Pharmaceutical Industries Ltd.
9.5.1 Company Overview
9.5.2 Company Insights
9.5.3 Product Benchmarking
9.5.4 Key Development
9.5.5 Winning Imperatives
9.5.6 Current Focus & Strategies
9.5.7 Threat from Competition
9.5.8 SWOT Analysis

9.6Mylan N.V.
9.6.1 Company Overview
9.6.2 Company Insights
9.6.3 Product Benchmarking
9.6.4 Key Development
9.6.5 Winning Imperatives
9.6.6 Current Focus & Strategies
9.6.7 Threat from Competition
9.6.8 SWOT Analysis

9.7 Johnson & Johnson
9.7.1 Company Overview
9.7.2 Company Insights
9.7.3 Product Benchmarking
9.7.4 Key Development
9.7.5 Winning Imperatives
9.7.6 Current Focus & Strategies
9.7.7 Threat from Competition
9.7.8 SWOT Analysis

9.8 Pfizer, Inc.
9.8.1 Company Overview
9.8.2 Company Insights
9.8.3 Product Benchmarking
9.8.4 Key Development
9.8.5 Winning Imperatives
9.8.6 Current Focus & Strategies
9.8.7 Threat from Competition
9.8.8 SWOT Analysis

9.9 Allergan plc
9.9.1 Company Overview
9.9.2 Company Insights
9.9.3 Product Benchmarking
9.9.4 Key Development
9.9.5 Winning Imperatives
9.9.6 Current Focus & Strategies
9.9.7 Threat from Competition
9.9.8 SWOT Analysis

9.10 Durex (Reckitt Benckiser Group)
9.10.1 Company Overview
9.10.2 Company Insights
9.10.3 Product Benchmarking
9.10.4 Key Development
9.10.5 Winning Imperatives
9.10.6 Current Focus & Strategies
9.10.7 Threat from Competition
9.10.8 SWOT Analysis

10 KEY DEVELOPMENTS
10.1 Product Launches/Developments
10.2 Mergers and Acquisitions
10.3 Business Expansions
10.4 Partnerships and Collaborations

11 Appendix
11.1 Related Reports

Report Research Methodology

We appoint data triangulation strategies to explore different areas of the market. This way, we ensure that all our clients get reliable insights associated with the market. Different elements of research methodology appointed by our experts include:

Exploratory data mining

For understanding the entire market landscape, we need to get details about the past and ongoing trends also. To achieve this, we collect data from different members of the market (distributors and suppliers) along with government websites.

Last piece of the ‘market research’ puzzle is done by going through the data collected from questionnaires, journals and surveys. VMR analysts also give emphasis to different industry dynamics such as market drivers, restraints and monetary trends. As a result, the final set of collected data is a combination of different forms of raw statistics. All of this data is carved into usable information by putting it through authentication procedures and by using best in-class cross-validation techniques.

Data Collection Matrix

Econometrics and data visualization model

The collected data includes market dynamics, technology landscape, application development and pricing trends. All of this is fed to the research model which then churns out the relevant data for market study.

Our market research experts offer both short-term (econometric models) and long-term analysis (technology market model) of the market in the same report. This way, the clients can achieve all their goals along with jumping on the emerging opportunities. Technological advancements, new product launches and money flow of the market is compared in different cases to showcase their impacts over the forecasted period.

Analysts use correlation, regression and time series analysis to deliver reliable business insights. Our experienced team of professionals diffuse the technology landscape, regulatory frameworks, economic outlook and business principles to share the details of external factors on the market under investigation.

Different demographics are analyzed individually to give appropriate details about the market. After this, all the region-wise data is joined together to serve the clients with glo-cal perspective. We ensure that all the data is accurate and all the actionable recommendations can be achieved in record time. We work with our clients in every step of the work, from exploring the market to implementing business plans. We largely focus on the following parameters for forecasting about the market under lens:

• Market drivers and restraints, along with their current and expected impact
• Raw material scenario and supply v/s price trends
• Regulatory scenario and expected developments
• Current capacity and expected capacity additions up to 2027

We assign different weights to the above parameters. This way, we are empowered to quantify their impact on the market’s momentum. Further, it helps us in delivering the evidence related to market growth rates.

Primary validation

Different members of the market’s value chain such as suppliers, distributors, vendors and end consumers are also approached to deliver an unbiased market picture. All the interviews are conducted across the globe. There is no language barrier due to our experienced and multi-lingual team of professionals. Interviews have the capability to offer critical insights about the market. Current business scenarios and future market expectations escalate the quality of our five-star rated market research reports. Our highly trained team use the primary research with Key Industry Participants (KIPs) for validating the market forecasts:

• Established market players
• Raw data suppliers
• Network participants such as distributors
• End consumers

The aims of doing primary research are:

• Verifying the collected data in terms of accuracy and reliability.
• To understand the ongoing market trends and to foresee the future market growth patterns.

Industry Analysis Matrix